August 21st, 2010 @

The tourism industry has a great number of individuals and businesses participating in the offering of products and services to travelers. Leaders of organizations involved in the tourism industry need to assess where they are and what they can be doing better to improve their operations. Some questions for the leaders include:

  • Is your organization adequately prepared to welcome tourists?
  • Are the products and services that you offer appropriate for tourists from your key source markets?
  • Are you aware of the current trends in your source markets that may affect leisure and consumption habits?
  • Most importantly, are you properly prepared for the future of the tourism industry in your environment?

Our tourism consulting service provides specialist management and development to your particular tourist attraction or destination. Fresha Tourism Consulting focuses on problem-solving or providing advice on specific aspects of tourism planning, marketing and development.

Typical tasks that we undertake include:

  • Undertaking factual (qualitative & quantitative) research.
  • Interviewing specialists or attraction visitors and tourists.
  • Making fact-finding “Fam” trips to specific sites or destinations.
  • Analyzing and evaluating primary and secondary research.
  • Submitting recommendations through presentations and reports.
  • Resolving specific issues.
  • Training sessions in Customer Care.
  • Training sessions in Public Relations.
  • Empowerment and Teambuilding exercises.

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